Thursday, July 9, 2020
Interview Tip Applying the Seven Elements of Storytelling
Interview Tip Applying the Seven Elements of Storytelling   Interview Tip: Applying the Seven Elements of Storytelling  Storytelling is an important technique for any successful job interview candidate.  Stories are engaging, easy-to-understand, and easy-to-remember.      Many corporations offer storytelling classes that help employees develop stories for presentations, media pitches, and online campaigns.  I came across the storytelling checklist below.  Use it to develop career stories for your next interview.      Step 1: Forge Foundation      What is your storys goal?  Who is the target audience?  What is the target vehicle and rationale?  Who is the messenger or spokesperson?    Step 2: Grab Attention      Can you lead with credible data or research?  Do you have a news hook?  Can you tie-in your story with a current event or trend?    Step 3: Establish Setting      What is the business or industry environment?  Whats the mood of your customers and employees?    Step 4: Humanize      Describe the hero or opportunity of story.  Introduce other characters tied to hero or opportunity including villains, obstructionists, or partners.    Step 5: Build Tension      Describe potential negative outcome(s).  Highlight any obstacles or problems.    Step 6: Deliver the Turning Point      What significant change occurs?  What is the impact on customers and partners?  Is there any shift in industry that results?    Step 7: Communicate the Outcome      What was the end result?  What is the call to action for the listener?                    				  				  
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